How to make money on YouTube in Nigeria? In 2005, YouTube was established and has since become one of the most prominent video platforms on the internet. As of 2018, YouTube’s global viewership surpassed an impressive five billion videos, according to statistics released by Ominicore. This platform offers a fascinating avenue for generating income and has the potential to be a lucrative and creative business endeavor when executed strategically.
One particularly inspiring approach to generating revenue on YouTube involves the creation of distinctive and high-quality video content. However, it is worth noting that a prevailing misconception exists in Nigeria, wherein many individuals believe that monetary gains on YouTube can only be achieved through video uploads or by adopting the role of YouTube.
By the conclusion of this article, you will not only gain insights into how to capitalize on YouTube as a source of income in Nigeria, but you will also acquire an understanding of the essential skills and prerequisites necessary to achieve success.
What is YouTube?
YouTube is an untied video-sharing website that makes it very easy to watch videos online. In other words, YouTube is a video-sharing platform whereby you can create good content and the content gets views. However, most Nigerians only know this way.
How to Make Money on YouTube in Nigeria
Most Nigerians think you can only make money on YouTube by just creating content and posting videos, but there are lots of ways you can make money on YouTube which are as follows:
Monetize your Videos with Ads on YouTube
Going further on how to make money on YouTube in Nigeria, YouTube monetization works based on the website given by Google AdSense. It is Google Ad-sense that is responsible for the payment of your videos and not YouTube. Ad sense is in charge of the placing of advertisements in your videos. In the year 2020, this master plan went into effect at the start, and building viewing time was another approach for YouTube (rather than view count, which was formally the platform goal).
There are four (4) steps to allow monetization on YouTube.
After your channel has reached the total number of needed YouTube hours (at least 4,000 hours) and the number of subscribers (at least 1,000 subscribers), that means you are ready to activate monetization on your YouTube.
- Tap on my channel on the drop-down menu after you click on your icon in the top right corner of your screen.
- Tap on the YouTube Studio.
- Select Creator Studio Classic on the bottom left-hand side of your screen.
- Tap on Channel> Status and Features once you are in the creator studio. Lastly, tap enable in the box that says Monetization.
Your video can be uploaded and accepted for monetization after you have enabled monetization on your YouTube channel.
Sell and Market Affiliate Products on YouTube
Selling products in exchange for a commission is known as “Affiliate Marketing”. They promote products so thousands of companies offer attractive deals to them. Products include huge companies just like eBay and Amazon, as well as smaller companies. Affiliate marketing is a hugely known way to earn money online from home. Try creating a lively YouTube channel and using it as the main encouragement for moving traffic and generating sales for the affiliate website.
The top five (5) affiliate marketing programs in Nigeria today are as follows:
- Konga Affiliate program.
- Bet9ja Affiliate program.
- Amazon Affiliate Program.
- Aliexpress Affiliate program.
- Jumia Affiliate program.
These programs can be international or local. You can generate links and start using the link to earn money.
Get Sponsorship for Your Video Content
You will see that whenever you are looking at some of the most known YouTubers, they always have sponsorships and adverts in their videos. You might need to put on an in-depth proposal to define what you can give. Make sure you know more about the brand you are proceeding towards and your audience.
Steps to Follow to Get a Sponsorship or Brand Deal
- Find brands and campaigns that match your target market.
- Pitch your creative ideas and present the proposal to the brand within their guidelines (product review, 30-60 shout-out, etc.)
- If your application is accepted, you will be hired and will begin collaboration with the brand to produce the project.
- Build out content and seek clearance from the brand.
- Get Paid.
Sell Your Own Products and/or Services
Find out what your target market is and provide it for them. If you want to have full control of the income coming in and also want to make 100 percent of the profit? You need to sell your service or items to do so. You can also sell your service or items by linking them to e-commerce such as Jumia, Amazon, Konga, and Shopify. The platform gives access to an online store for you to sell your items.
Conclusion
YouTube is the best way to make excess or extra money for your business, but it is not truly easy. You have to attract hundreds of thousands of viewers to each video before you can make a huge amount of money.